Friends of Moyo World - The Giving Keys, L.A
The Giving Keys is one ethical fashion brand we love that has an interesting history. The story behind the brand begins with a New York hotel room key. Actress and singer/songwriter, Caitlin Crosby, started wearing the hotel key as a necklace while on tour, and had the idea to start engraving old, used keys with inspirational words.
With this idea, Caitlin realized that these keys, which many would simply have discarded, could be given a new purpose with just a bit of care and attention. She always knew she wanted a charitable dimension to The Giving Keys, and within a few months she found the missing link.
On a rainy day walking on Hollywood Boulevard, Caitlin saw a couple named Rob and Cera sitting under an umbrella holding a sign that read "Ugly, Broke & Hungry." Caitlin decided to invite them to dinner and discovered that Cera had experience making jewelry. In that moment, Caitlin knew that her invitation was more than just a quick meal, and immediately asked the couple to be her business partners. Rob and Cera joined the team and started making Giving Keys the very next day. With Caitlin’s venture, Rob and Cera were able to save enough money to buy a home to themselves.
Rob and Cera’s story was a turning point for The Giving Keys, and the start of their passion to help people affected by homelessness. Meet Darnell and hear his Giving Key story below.
Over the last three years, The Giving Keys has employed 28 people who have struggled with homelessness, helped 22 move into permanent housing, and have collected thousands of pay-it-forward stories from their customers. The Giving Keys has found a way to make beautiful, uplifting ethical accessories; all while helping people in need find a place they can call home.